You have to give the Detroit quartet credit. You have Jack White in your band, and he splits to found a punk band with little aspiration other than to cover blues and R&B hits, but happens to make it big with his insane guitar stylings that make even Jimmy Page shiver. His sudden vogue overshadows you, and the rest of the Detroit indie scene follows his lead, though you stay the course, sticking close to 60’s British Invasion and psychedelia and 70’s Detroit rock ala Stooges and MC5. The long hair, the retro pants, the dark sunglasses and striped shirts recall the hip musicians of the golden era, but the music, well the music, doesn’t fare so well, brandishing little but a few sharp licks and melodic love songs. The Go, like their former band member, pillage the hits of 60’s Michigan: R&B, blues, and Motown that gave the auto city an identity involving more than just cars and unions. It seems more repetition than reinvigoration though, as their song craft delves too much into their influences rather than their own original thought and creation.
--Wes Barker